After selecting and viewing one of this week’s videos, craft a sample mission statement for the company. Don’t forget to carefully consider each of the characteristics listed in the attached matrix and then incorporate those you consider most relevant.
MISSION STATEMENT EVALUATION MATRIX
Objective: Evaluate the effectiveness of the mission statement for the organization/company you have selected.
Assignment: Review the nine components listed above and indicate in the appropriate box in the matrix whether or not each of the nine elements is found in the organization/company’s mission statement with a “yes” or “no” response.
If yes, identify elements located within the mission statement that address that component.
If no, elaborate on the appropriateness of this organization/company’s mission statement.